Empowering women through digital literacy initiatives can significantly boost employment rates, stimulate entrepreneurship, and drive economic growth. India stands at the forefront of global advancement, boasting one of the youngest populations worldwide. However, realizing the nation’s potential as an economic powerhouse necessitates the active inclusion of women in this forward-looking agenda.
By promoting digital literacy among women, we pave the way for increased employment opportunities, a thriving entrepreneurial ecosystem, and sustained economic development. It’s clear that digital literacy and skill development not only fortify women’s financial independence but also enable their integration into the formal economy, leading to their overall empowerment.
For a dynamic economy to thrive, it requires the full and equal participation of women. Yet, regrettably, only a small fraction of Indian women are currently engaged in the formal workforce.
A significant portion of women are employed in the informal sector or are involved in agricultural activities or small-medium enterprises. Achieving equity requires raising awareness among women about their financial identity, particularly in rural areas where access to the Internet or smartphones is limited. Over the past few years, the government and other institutions have been steadily working towards this goal.
The PMGDisha (Pradhan Mantri Gramin Digital Saksharta Abhiyan) program aims to promote digital literacy and bridge the digital divide. More than 50% of the beneficiaries of the PMGDisha program are women. This initiative has provided training to numerous rural women, equipping them with the skills to use the Internet and mobile phones, thereby expanding their opportunities.
Mann Deshi Mahila Shakti, a foundation led by Chetna Gala Sinha, a recipient of the Nari Shakti Puraskar, has established a bank for rural women operated by women. Through training in digital tools for financial transactions, women have been empowered, subsequently fostering entrepreneurship. The foundation utilizes “Digital Didis” – local women who are trained to impart digital literacy skills.
